Agri-Food Hub

The largest convention facility south of Calgary and operated by the Lethbridge & District Exhibition, the Agri-food Hub & Trade Centre offers an unmatched variety of events in its dynamic, multi-use spaces.

From one of North America’s largest agricultural trade shows (Ag Expo) to provincial conferences, upscale galas, and community favourites like Whoop-Up Days and the Lethbridge & District Pro Rodeo, the venue has quickly become a cornerstone of tourism and economic activity in southern Alberta.

In 2024, the Pro Rodeo saw record attendance, and third-party rentals surged, leading to an anticipated 25% increase in bookings this year. The centre also partnered with LA Chefs to elevate its food and beverage offerings, ensuring the highest quality experience for all guests.

Tourism plays a central role in the success of the venue. With support from partners like Tourism Lethbridge and the Lethbridge Lodging Association, the centre draws thousands of leisure visitors, event attendees, and business travelers bringing investment to the region and enriching the local community through sport, culture, and commerce.In response to guest feedback, the team is actively improving accessibility by increasing the number of accessible parking stalls, offering QR-code ordering at concessions, and collaborating with volunteer groups to provide services like bike checks and golf carts during major events.

2025 is shaping up to be a big year, with events including the Governor’s Finance Officers Association Conference, the Regional Jehovah’s Witness Convention (which attracts over 3,000 guests), and the return of beloved community staples like RibFest, Alberta Livestock Expo, and the Lethbridge Handmade Market. The Lethbridge Farmers’ Market also kicks off on June 14, welcoming approximately 3,000 visitors every weekend.

“We are proud to be a driver of economic growth in southern Alberta and to welcome events and leisure visitors that help our local businesses thrive,” says Kim Gallucci, Acting CEO of Lethbridge & District Exhibition. “When people come together for sporting, cultural, and business events, it improves quality of life in our community, and that’s what the Agri-food Hub & Trade Centre is all about.”

Learn more at: https://www.agrifoodhub.ca

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